Zac Brown Band Gives Away Over 37,000 Cruises to Music Fans at Fenway Park

Zac Brown Band and Margaritaville at Sea made history in Boston last night. At the band’s record-breaking, 15th consecutive sold-out performance at Fenway Park, Zac Brown surprised every fan in attendance with a cruise vacation aboard Margaritaville at Sea.

Valued at over $40 million, the surprise gift for over 37,000 fans is the largest audience gifting in live entertainment history. Margaritaville at Sea says that the cruises were “personally provided by Brown as a thank-you to his fans,” and can be redeemed on select Margaritaville at Sea sailings over the next year.

Brown made the on-stage announcement just before the band’s performance of “Same Boat,” saying “tonight we’re going to do something that even Jimmy would say is crazy. I’m buying every single person here a cruise for two people on the boat. This is the biggest giveaway in history ladies and gentlemen, right here tonight at Fenway Park!”

Throughout the Love & Fear U.S. Tour, which is presented by the cruise line, Zac Brown Band is giving away four cruises per show. Those fans will receive a cruise aboard the brand-new Beachcomber, which is set to debut this coming January. It will be home to “Same Boat,” a unique artist-curated live music venue on board that was co-designed by Zac Brown. Named in tribute to Brown’s 2021 collaboration with Jimmy Buffett, the venue will serve as the ship’s central live entertainment hub.

Zac Brown Band’s 27-show Love & Fear tour will continue through November, bringing the band’s live show to major markets across the country. The August 2nd performance at Fenway Park, which was live streamed on nugs and broadcast live on SiriusXM’s Radio Margaritaville, is now available to watch on demand exclusively on nugs.

“We were honored to work alongside Zac to help bring this incredible surprise to life for his fans,” said Christopher Ivy, Chief Executive Officer of Margaritaville at Sea. “This was an extraordinary way to thank the fans who have supported him throughout his career, and we’re proud to have helped make that incredible vision a once-in-a-lifetime reality.”