Carnival Introduces Limited-Edition Bulleit Bourbon
A brand-new limited-edition Bulleit bourbon is coming to Carnival Cruise Line‘s ships this summer. Starboard, the company reimagining retail for leading vacation brands across the globe, has partnered with Carnival and Diageo (Bulleit’s parent company) to introduce a special bourbon as part of the line’s celebration of America’s 250th anniversary this year.
The Bulleit bourbon is from a barrel that was personally selected by Lisa Bauer, President and CEO of Starboard, and Christine Duffy, president of Carnival Cruise Line. The limited-edition spirit features bright fruit notes layered with crisp floral elegance, and features delicate spice with a refined, silky mouthfeel. It finishes with a softer spice profile balanced by a smooth, rounded body.
“Carnival is always elevating the guest experience, and as America’s cruise line, we’re excited to partner with Starboard to bring this exclusive Bulleit Bourbon to shops on 14 of our ships,” said Duffy. “Bulleit’s known for its great flavor and craftsmanship, and this special single-barrel pick gives our guests another fun, memorable way to enjoy their time at sea.”
The special bourbon will be exclusively available for $60 per bottle on the following 14 ships:
- Carnival Celebration
- Carnival Dream
- Carnival Firenze
- Carnival Freedom
- Carnival Horizon
- Carnival Jubilee
- Carnival Legend
- Carnival Magic
- Carnival Miracle
- Carnival Panorama
- Carnival Pride
- Carnival Sunrise
- Carnival Sunshine
- Carnival Venezia
“We’re excited to collaborate with Carnival and Diageo on the launch of this limited-edition Bulleit Bourbon, which Christine and I were able to taste and select in person together earlier this year,” said Bauer. “We know that personalized, immersive experiences such as premium spirits tastings hold great appeal for Carnival guests, and we’ll continue to pioneer these kinds of exclusive retail offerings that help make every voyage unforgettable.”
The collaboration is an addition to Carnival’s already-announced lineup of celebrations and special offerings honoring America’s 250th anniversary. To learn more about other things the line is doing to celebrate, head over here.
